Future Passenger: Mobile, Outdoor, Locative Media - A Study of Mixed Reality Narrative, Interface and Content for Public Transport

未来乘客：移动、户外、定位媒体 - 公共交通混合现实叙事、界面和内容的研究

• 批准号: 1942823
• 金额: --
• 依托单位: University of Liverpool
• 依托单位国家: 英国
• 项目类别: Studentship
• 财政年份: 2017
• 资助国家: 英国
• 起止时间: 2017 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=studentship-1942823
• 关键词: Future; Passenger; Mobile; Outdoor; Locative

My practice-based research (funded by the AHRC) aims to create new knowledge in relation to the use of mixed reality to engage with passengers on public transport. I am focussing on how this technology creates new opportunities to connect to the locations we travel through. Furthermore, I am drawing comparisons with the impact of the introduction of the railways on public transport in the eighteenth century. The same technologies fuelling mobile mixed reality (5g, AI, machine learning) are also revolutionising smart personal transport as we shift from car ownership to mobility services. I have identified a gap in the knowledge around applying creative applications to this context and in a world of transport services, new creative ways to differentiate these services will be commercially and socially valuable.

我的基于实践的研究（由 AHRC 资助）旨在创造与使用混合现实与公共交通乘客互动相关的新知识。我关注的是这项技术如何创造新的机会来连接我们所经过的地点。此外，我正在与十八世纪铁路的引入对公共交通的影响进行比较。随着我们从拥有汽车转向移动服务，推动移动混合现实的相同技术（5G、人工智能、机器学习）也正在彻底改变智能个人交通。我发现了在这一背景下应用创意应用的知识差距，在运输服务领域，区分这些服务的新创意方法将具有商业和社会价值。