Impact of Alcohol Home Delivery on Access, Consumption, and Exposure to Marketing

酒类送货上门对获取、消费和营销曝光的影响

• 批准号: 10727955
• 负责人: Julia Ann Dilley
• 金额: $ 30.2万
• 依托单位: GRADUATE SCHOOL OF PUBLIC HEALTH AND HEALTH POLICY
• 依托单位国家: 美国
• 财政年份: 2023
• 资助国家: 美国
• 起止时间: 2023-09-14 至 2025-08-31
• 项目状态: 未结题
• 来源: https://reporter.nih.gov/project-details/10727955
• 关键词: Accident and Emergency department; Adult; Age; Alcohol consumption; Alcohols; Beer; Behavior; Black Populations; Businesses; COVID-19 pandemic; Cannabis; Cessation of life; Consumption; Data; Emergency Situation; Environment; Exposure to; Geography; Home; Individual; Investigation; Journals; Left; Longevity; Longitudinal Surveys; Marketing; Monitor; Outcome; Pattern; Persons; Pharmaceutical Preparations; Policies; Policy Maker; Population; Population Surveillance; Prevalence; Privatization; Public Health; Public Policy; Publications; Relaxation; Reporting; Research; Research Personnel; Resources; Risk; Sales; Surveys; Time; Tobacco; United States; Visit; Walking; Wine; Woman; age related; alcohol advertising; alcohol availability; alcohol involvement; alcohol prevention; alcohol risk; alcohol-related death; cohort; community organizations; digital; drinking; e-commerce; evidence base; field study; interest; member; mortality; non-compliance; operation; pandemic disease; population based; preventable death; public policy on alcohol; rapid growth; recruit; tool; trend; volunteer; young adult

ABSTRACT Alcohol consumption has been increasing for the last two decades across the population and rates are rising considerably among women, Black individuals, and those over age 50. Alcohol related deaths are the third leading cause of preventable deaths in the United States. Despite these trends, during the COVID-19 pandemic onset (i.e., March 2020) many states relaxed alcohol sales policies. Specifically, many states began to allow alcohol for home delivery, including packages of beer, wine, and spirits, sometimes delivered by third-party entities (e.g., Door Dash). Limiting alcohol availability is an evidence-based strategy for reducing alcohol-related harms; home delivery alcohol expansions may seriously exacerbate alcohol related harms across the lifespan. The rapid growth of online ordering and home delivery of alcohol is posited to increase alcohol risk in three ways. First, alcohol regulatory agencies may not have the resources to monitor and enforce age related policies in delivery to private homes. Second, online ordering may increase the likelihood of receiving digital advertisements for alcohol. Third, the convenience and anonymity of home delivery may contribute to riskier alcohol consumption patterns. We propose three integrated aims aligned with these risks. (1) Assess alcohol home delivery risks and regulatory non-compliance, by engaging 300 young adults (ages 21-26) from 6 states to document what happens and whether their ID was checked during a home delivery. (2) Describe how purchasing alcohol by home delivery may increase receipt of digital alcohol advertising by asking the young adult volunteers from Aim1 to report how much alcohol advertising they see prior and after purchasing alcohol for home delivery. (3) Describe how purchasing alcohol by home delivery may be associated with increased risk of alcohol consumption, by conducting longitudinal surveys among 1430 adults from population-based survey panels in the same six states to assess alcohol purchasing and alcohol consumption risks at two time points, six months apart. An advisory group of alcohol policy experts and community-based organizations from six states will assure that investigative questions are those of greatest interest for alcohol prevention policymakers. Findings will rapidly disseminate results through online and video formats, as well as in scientific journals.

抽象的 在过去的二十年中，饮酒一直在增加 在女性，黑人个体和50岁以上的女性中，利率正在大大提高。 与酒精有关的死亡是美国可预防死亡的第三主要原因。 尽管有这些趋势，但在19号大流行期间（即2020年3月）许多州 放松酒精销售政策。具体来说，许多州开始允许酒精回家 交货，包括啤酒，葡萄酒和烈酒的包装，有时是由第三方交付的 实体（例如，门破折号）。 限制酒精的可用性是一种基于证据的策略，用于减少酒精相关 危害；送货上门酒精的扩建可能会严重加剧酒精相关的危害 整个生命周期。在线订购和酒精的送货上门的快速增长 以三种方式增加酒精风险。首先，酒精调节机构可能没有 用于监控和执行年龄相关政策的资源。第二， 在线订购可能会增加收到酒精数字广告的可能性。第三， 送货上门的便利性和匿名性可能会导致饮酒风险更高 模式。 我们提出了与这些风险保持一致的三个综合目标。 （1）评估酒精屋 通过与300名年轻人（21-26岁）参与的交付风险和监管违规行为 6个州记录发生的事情以及是否在送货期间检查其ID。 （2）描述如何通过送货购买酒精如何增加数字酒精的收到 通过要求AIM1的年轻成人志愿者报告多少酒精来进行广告 他们在购买酒精以供送货上门的广告。 （3）描述如何 通过送货上门购买酒精可能与饮酒风险增加有关 消费，通过对以人口为基础的1430名成年人进行纵向调查 同一六个州的调查面板评估酒精购买和饮酒 在两个时间点，相隔六个月的风险。 来自六个的酒精政策专家和社区组织的咨询小组 各州将确保调查性问题是对酒精兴趣最大的问题 预防决策者。调查结果将通过在线和视频迅速传播结果 格式以及科学期刊。