Increasing AI adoption rates in the UK legal and high-value services sectors through use of AI microservices and behavioural change science

通过使用人工智能微服务和行为改变科学，提高英国法律和高价值服务领域的人工智能采用率

• 批准号: 105087
• 金额: $ 22.08万
• 依托单位: LEGATICS LIMITED
• 依托单位国家: 英国
• 项目类别: Collaborative R&D
• 财政年份: 2019
• 资助国家: 英国
• 起止时间: 2019 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=105087
• 关键词: Increasing; AI; adoption; rates; UK

**Vision**AI technologies have the potential to significantly increase the productivity of the UK high-value services sector. However, current application rates to client engagements within top-tier legal practice are below 1%\[1\]. This project recognises that AI models can achieve good technical performance but that adoption is primarily held back by organisational and behavioural factors. The project addresses the organisational factors using a new architecture of 'AI microservices' and the behavioural factors with the application of behavioural change science, specifically Self-Determination Theory. **AI microservices**Existing sector-specific AI companies serve the market with products that provide broad data identification, reviewing or extraction capabilities. This requires law firms to bear the significant organisational costs of (1) identifying suitable applications, (2) configuring the software, (3) training the model, (4) training the users, and (5) managing the product output. Failure to justify these costs has resulted in low adoption rates. This project instead takes the novel approach of providing highly specific and pre-trained models, termed "AI microservices", which are built into existing workflow software used by the sector. **Behaviour change**Practitioners are cautious when adopting new AI-based technology. A culture of risk-aversion exists amongst practitioners as a result of the high-value nature of their work, their training in avoidance of risk and their taking of personal responsibility for their work. This has served to further limit adoption of AI technologies. This project uses behavioural change science to design software that incorporates principles of Self-Determination Theory to address these 'human' and cultural issues. **Objectives**The project aims to build and integrate six AI microservices into the high-value legal practices of the project partners and measure the adoptability of the resulting technology. The project starts with application within the legal sector to benefit from the consortium's sector specific knowledge and reduce contain complexity and costs. The project will subsequently result in public dissemination of learnings for the insurance and accountancy sectors. **Innovation**This project is uniquely innovative in that it adapts AI technology to the organisational and behavioural circumstances of the high-value service sector. We believe this approach will see increased adoption rates in comparison to asking organisations to bear high implementation costs and failing to address the behavioural psychology of practitioners. \[1\] Legatics market research.

**愿景** AI技术有可能显着提高英国高价值服务业的生产率。但是，在顶级法律实践中，当前对客户参与的申请率低于1％\ [1 \]。该项目认识到AI模型可以实现良好的技术绩效，但采用主要由组织和行为因素阻止。该项目使用“ AI微服务”的新体系结构以及行为变化科学的应用，特别是自决理论来解决组织因素。 ** AI微服务**现有特定部门的AI公司为市场提供提供广泛数据识别，审查或提取功能的产品。这要求律师事务所承担（1）确定合适的应用程序，（2）配置软件，（3）培训模型，（4）培训用户以及（5）管理产品输出的模型。无法证明这些成本的合理性导致采用率较低。相反，该项目采用了提供高度特定和预训练的模型的新方法，称为“ AI微服务”，该模型内置在该行业使​​用的现有工作流软件中。 **行为改变**在采用新的基于AI的技术时，从业者谨慎。由于他们的工作的高价值，避免风险的培训以及对自己的工作承担个人责任，从业者中存在着一种风险避免的文化。这进一步限制了AI技术的采用。该项目使用行为改变科学来设计软件，该软件结合了自决理论的原理来解决这些“人类”和文化问题。 **目标**该项目旨在将六个AI微服务构建到项目合作伙伴的高价值法律实践中，并衡量所得技术的可采用性。该项目从法律部门内的应用程序开始，以从财团的特定领域知识中受益，并降低包含复杂性和成本。该项目随后将导致公开传播保险和会计领域的学习。 **创新**该项目具有独特的创新，因为它使AI技术适应了高价值服务领域的组织和行为环境。我们认为，与要求组织承担较高的实施成本并未能解决从业者的行为心理学相比，这种方法的采用率将增加。 \ [1 \]法法市场研究。