Research and Study on Business Model and Manager in Chinese Private Company

中国私营企业商业模式与管理者的研究与探讨

• 批准号: 14330030
• 负责人: OHIRA Koji
• 金额: $ 2.94万
• 依托单位: Meiji Gakuin University
• 依托单位国家: 日本
• 项目类别: Grant-in-Aid for Scientific Research (B)
• 财政年份: 2002
• 资助国家: 日本
• 起止时间: 2002 至 2004
• 项目状态: 已结题
• 来源: https://kaken.nii.ac.jp/en/grant/KAKENHI-PROJECT-14330030/
• 关键词: privatization; manager of China; business model; market economy; private company in China; short-tern opportunitism; 私営企業; 契約; 人脈; 民営化; 中国の企業経営者; 商取引慣行; 経営者意識; 市場経済化; 中国企業経営者; 中山大学

The aim of this paper is to research and study on characteristics of business model and behavior of manager in China of market economy based on marketing strategy.We can summarize below. Business model of Chinese managers and companies are based on short-tern opportunitism in many cases, but on the other hand some cases show long-term connection. Why is there contradict practice?One reason is that Chinese managers and companies manage according to merchant-type virtue., and other is marketing strategy Chinese managers and companies can't help accomplish out side the market-relationship.On short-tern opportunitism, we can say that marketing evolve through from exchange of traditional relationship of community to exchange through market. For the same time, evolution of marketing urge a introduction of market-relation oriented to customer. In China, Chinese managers and companies do business based on merchant-type virtue.On long-term connection, in China, as market-economy is not mature, there is no objective conditions to introduce market-relation oriented customer. Therefore, they can't help connections of traditional community. This connections are so closed and strong. This is also a weapon for Chinese companies.Business model of Chinese companies have background of peculiar situation of market-economy of China. This is generated by Chinese marketing strategy itself.

本文的目的是根据营销策略研究和研究中国市场经济经理的特征和行为。我们可以在下面进行总结。在许多情况下，中国经理和公司的商业模式基于短期机会主义，但另一方面，有些情况显示了长期的联系。为什么存在矛盾的做法？一个原因是中国经理和公司根据商人型美德进行管理。而其他营销策略中国经理和公司不得不在短暂的机会主义上完成市场关系。我们可以说，营销从传统的社区关系到通过市场交流而发展。同时，营销的发展敦促引入针对客户的市场关系。在中国，中国经理和公司以商人类型的美德进行业务。在中国，在长期联系中，由于市场经济还不成熟，因此没有客观的条件来引入面向市场关系的客户。因此，他们不得不帮助传统社区的联系。这种连接是如此封闭和牢固。这也是中国公司的武器。中国公司的企业模型具有中国市场经济特殊情况的背景。这是由中国营销策略本身产生的。

项目成果

Survey Study on Marketing Actions of Entrepreneurs in China-Statistical Study on Characteristics of Entrepreneur Actions-

中国企业家营销行为调查研究-企业家行为特征统计研究-

• 发表时间: 1997
• 期刊: The Bulletin of Institute for Research in Business and Economics No.14
• 作者: Uehara;Y.;Hayashi;S.
• 通讯作者: S.

Reformation of Chinese Companies-Business Practice of Chinese New Entrepreneur-

中国企业的变革-中国新企业家的商业实践-

• 发表时间: 2000
• 期刊: The Bulletin of Institute for Research in Business and Economics No.17
• 作者: Uehara;Y.;Ohira;K.;Tamura;G.
• 通讯作者: G.

Marketing Strategy

市场策略

• 发表时间: 2008
• 期刊: Fuyo Shobo
• 作者: Tamotsu;Harada;Toshihiko;Miura
• 通讯作者: Miura

中国私営企業の取引慣行につての一考察

中国民营企业贸易行为研究

• 发表时间: 2006
• 期刊: 経営哲学 3(発表予定)
• 作者: 岸田孝弥;竹内由利子;久宗周二;松田文子;池上 徹;大平浩二
• 通讯作者: 大平浩二

Toward a Framework of Business Practice in Chinese Companies

构建中国企业的商业实践框架

• 发表时间: 2001
• 期刊: The Bulletin of Institute for Research in Business and Economics No.18
• 作者: Uehara;Y.;Ohira;K.;Tamura;G.
• 通讯作者: G.