EXERCISING OPTION PERIOD 2 FOR BPA ORDER TITLED "STRATEGIC COMMUNICATIONS & ENGAGEMENT SUPPORT FOR BLOOD DISEASES AND DISORDERS" AGAINST THE NHLBI OSP

行使名为“战略传播”的 BPA 订单的第 2 期选择权

• 批准号: 10721107
• 负责人: TAYLOR GEAGHAN
• 金额: $ 104.8万
• 依托单位: ICF, INC., LLC
• 依托单位国家: 美国
• 财政年份: 2020
• 资助国家: 美国
• 起止时间: 2020-09-23 至 2023-09-22
• 项目状态: 已结题
• 来源: https://reporter.nih.gov/project-details/10721107
• 关键词: Affect; Area; Blood; Communication; Communication Research; Communities; Contractor; Development; Dissemination and Implementation; Education; Education and Outreach; Evaluation; Exercise; Family; Health education; Hematological Disease; Individual; Information Dissemination; Maintenance; Minority; National Heart, Lung, and Blood Institute; Performance; Persons; Population; Rare Diseases; Research; Safety; Science Policy; Services; Sickle Cell Anemia; Strategic Planning; community based participatory research; member; outreach; outreach program; programs; research data dissemination; social media; web platform

The purpose of this task order is to obtain services to plan, develop, implement, and evaluate a multiyear, multipronged engagement and outreach program, which encompasses best-practice approaches for outreach in general and minority outreach, in particular, as well as consistently informing members of small audiences who suffer from a rare disease. Thus, the program shall be “audience-centric,” focusing on reaching the specific population of individuals affected with blood diseases and disorders – beginning with those with sickle cell disease and their families – at the community level, as well as through partners that reach the target audience via national-, regional-, and broad scale community-level networks and activities. Program activities to inform or educate a community and research information dissemination efforts aimed at people with other blood diseases and disorders or those concerned with issues of blood safety will be developed under this task order as the needs arise.

该任务订单的目的是获得计划，开发，实施和评估多年，多重参与和外展计划，该计划涵盖了一般和少数民族外展的最佳练习方法，尤其是向患有罕见疾病的小型受众的成员通知。这是“以观众为中心的”，重点是吸引受血液疾病和疾病影响的特定人群 - 从社区一级的镰状细胞疾病及其家人开始，以及通过国家，地区，地区和广泛的社区级网络和活动来吸引目标受众。在此任务订单下，将在此任务订单下开发有关针对其他血液疾病和疾病患者或与血液安全问题的人或与血液安全问题有关的人提供信息和研究信息传播工作的计划活动。