SIMPLE THINGS FESTIVAL - REAL-TIME DIGITAL VENUE

SIMPLE THINGS FESTIVAL - 实时数字场地

• 批准号: 10069954
• 金额: $ 3.82万
• 依托单位: CT PRODUCTION SERVICES LIMITED
• 依托单位国家: 英国
• 项目类别: Collaborative R&D
• 财政年份: 2023
• 资助国家: 英国
• 起止时间: 2023 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=10069954
• 关键词: SIMPLE; THINGS; FESTIVAL; REAL; TIME

Building the music spaces of tomorrow. Forward facing new music festival Simple Things Festival will partner with innovative creative technology studio Good Measure to create a first of its kind real-time interactive 3D venue for live streaming photorealistic holograms of musicians.While the past 18 months have seen a rise in performances within virtual worlds, these initial attempts are not in real-time and aren't conducive to commercial or creative sustainability. These are one-off blockbusters which showcase only the world's biggest stars and have not developed an understanding of how the 3D environment itself affects audience behaviour.We will build our own real-time interactive 3D venue which gives audiences compelling experiences regardless of the size of the artists performing. Like creating a great venue in the real-world, sound, lights and aesthetic are as important as the performers. Simple Things Festival will then be able to produce events throughout the year to audiences all over the world, opening up a new and innovative revenue stream for the business.This venue will also be built with a modular template and framework which will mean we are able to re-skin and build them for further customers and white label projects. This templating and framework will provide a better understanding of audiences' responses-to and interactions-with 3D experiences. From this feasibility study we can get a clearer picture of commercial viability for this real-time interactive 3D venue. This information will be the first of its kind.We will be using these tools and learnings to create a ticketed trial event inside our 3D venue to test the services feasibility. This will be demonstrated in Autumn 2023 with a view to post-project inclusion in the 2024 Simple Things Bristol Music Festival.All project partners have the potential to be at the forefront of defining the next iteration of the web that will be built around immersive 3D experiences.

建立明天的音乐空间。前锋面对新音乐节简单的事物节将与创新的创意技术工作室合作，以创建音乐家现场直播的感光化全息图的第一个实时互动3D场地。尽管过去18个月，虚拟世界内的表演却没有实时，但这些最初的尝试并不有助于商业或创造性或创造性。这些是一次性的大片，仅展示世界上最大的明星，并且没有对3D环境本身如何影响受众的行为有所了解。我们将建立我们自己的实时互动3D场地，这使观众的体验令人信服，无论艺术家表现如何。就像在现实世界中创建一个很棒的场地一样，声音，灯光和美学与表演者一样重要。简单的事物节将能够全年为全世界的观众提供活动，为业务开放新的创新收入来源。此场地还将使用模块化的模板和框架建造，这意味着我们能够重新染上并为更多客户和白色标签项目建立它们。这种模板和框架将更好地理解观众的回答以及与3D体验的互动。从这项可行性研究中，我们可以为这个实时互动3D场地提供更清晰的商业生存能力。此信息将是第一个此类信息。我们将使用这些工具和学习来在我们的3D场地内创建一个售票试验活动，以测试服务可行性。这将在2023年秋天进行证明，以期在2024年的简单事物中包含在布里斯托尔音乐节中。所有项目合作伙伴都有可能处于定义将围绕沉浸式3D体验构建的网络的下一次迭代的最前沿。