MediaCity Immersive Technologies Innovation Hub

MediaCity 沉浸式技术创新中心

• 批准号: 10057595
• 金额: $ 407.24万
• 依托单位: THE LANDING AT MEDIACITYUK LIMITED
• 依托单位国家: 英国
• 项目类别: Collaborative R&D
• 财政年份: 2023
• 资助国家: 英国
• 起止时间: 2023 至 无数据
• 项目状态: 未结题
• 来源: https://gtr.ukri.org/projects?ref=10057595
• 关键词: MediaCity; Immersive; Technologies; Innovation; Hub

OVERVIEWThis project establishes a people-centred immersive technologies innovation hub in MediaCity, strengthening GM's Digital & Creative economy, supporting GM's frontier sectors, and seizing opportunities in the metaverse. Underpinned by continuous investment in people via the Salford Innovation Triangle partnership, Salford City Council, HOST, University of Salford, Peel L&P, Landsec, dock10, and other private sector partners are working in partnership to create a multi-agency innovation ecosystem for immersive technologies (part of the AI, Data and Advanced Computing family of technologies).Its focus on R&D and innovation around immersive technologies and their wider applications within entertainment, gaming, esports, arts and culture, retail, education, health, built environment, industrial processes and manufacturing will support businesses to design, develop and test - in an unparalleled environment - new solutions for the emerging metaverse, to drive productivity and economic growth, underpinned by a commitment to social good.THE PROGRAMMEThe programme will build on MediaCity's successes of the last decade as a national centre for digital and creative industries. Its principal objectives are to:\*Rejuvenate and level-up the innovation ecosystem that has suffered during the pandemic, and reenergise MediaCity's role within the Salford Innovation Triangle, and Greater Manchester's wider innovation ecosystem.\*Encourage a stronger sense of community, co-creation and collaboration amongst the business community.\*Exploit MediaCity's assets as a living lab to deliver additional research, development and innovation activity through programmes of R&D, innovation labs and community events which will be focused on live industry requirements and opportunities.\*Deliver tangible impact on R&D outputs, productivity, skills and jobs by using the best collection of business and academic minds to address the technology barriers and seize market opportunities.OUTCOMESThe programme aims to:\*Enhance the capacity of MediaCity's research-led innovation ecosystem and portfolio, building on its existing assets to connect cutting-edge technologies with industry -- "applied innovation" -- enhancing and growing the existing cluster of innovative businesses, universities and entrepreneurs, leveraging investment from the founding partners, and attracting private R&D and innovation spend, exceeding Innovation Accelerator contributions,\*Establish a public facing environment, which positively impacts the lives and productivity of communities in all parts of GM, through a programme of outreach and targeted research projects, delivering social value and addressing health and employment inequalities in Salford, GM, and across the UK.

概述该项目在MediaCity建立以人为本的沉浸式技术创新中心，加强通用汽车的数字创意经济，支持通用汽车的前沿领域，并抓住元宇宙的机遇。在通过索尔福德创新三角合作伙伴关系对人员进行持续投资的基础上，索尔福德市议会、HOST、索尔福德大学、Peel L&P、Landsec、dock10 和其他私营部门合作伙伴正在合作，为沉浸式技术创建一个多机构创新生态系统（人工智能、数据和高级计算技术系列的一部分）。它专注于沉浸式技术的研发和创新及其在娱乐、游戏、电子竞技、艺术和文化、零售、教育、健康、建筑环境、工业等领域的更广泛应用流程和制造将支持企业在无与伦比的环境中设计、开发和测试新兴虚拟世界的新解决方案，以推动生产力和经济增长，并以对社会公益的承诺为基础。该计划该计划将以 MediaCity 的成功为基础过去十年作为国家数字和创意产业中心。其主要目标是：\*振兴和提升在大流行期间遭受损失的创新生态系统，并重新激发 MediaCity 在索尔福德创新三角和大曼彻斯特更广泛的创新生态系统中的作用。\*鼓励更强的社区意识，共同发展-商业界之间的创造和协作。\*利用 MediaCity 作为生活实验室的资产，通过重点关注的研发、创新实验室和社区活动项目，提供额外的研究、开发和创新活动\*通过利用最优秀的商业和学术思想来解决技术障碍并抓住市场机会，对研发产出、生产力、技能和就业产生切实的影响。成果该计划旨在：\*增强MediaCity 以研究为主导的创新生态系统和投资组合的能力，以其现有资产为基础，将尖端技术与产业联系起来——“应用创新”——利用来自各领域的投资，加强和发展现有的创新企业、大学和企业家集群。创始合伙人，以及吸引私人研发和创新支出，超过创新加速器贡献，*建立一个面向公众的环境，通过外展计划和有针对性的研究项目，对通用汽车所有部门社区的生活和生产力产生积极影响，提供社会价值并解决通用汽车索尔福德和英国各地的健康和就业不平等。