40 oz Views : Alcohol Expectancies for Malt Liquor

40 盎司 浏览次数：麦芽酒的酒精含量预期

• 批准号: 6454123
• 负责人: R. LORRAINE COLLINS
• 金额: $ 15.52万
• 依托单位: STATE UNIVERSITY OF NEW YORK AT BUFFALO
• 依托单位国家: 美国
• 财政年份: 2001
• 资助国家: 美国
• 起止时间: 2001-09-28 至 2004-08-31
• 项目状态: 已结题
• 来源: https://reporter.nih.gov/project-details/6454123
• 关键词: alcoholic beverage consumption; alcoholism /alcohol abuse; behavioral /social science research tag; belief; clinical research; computer data analysis; culture; ethnic group; expectancy; human subject; imagery; interview; psychological tests; psychometrics; questionnaires; social psychology; statistics /biometry; substance abuse related behavior; telecommunications; young adult human (21-34)

DESCRIPTION (provided by applicant): This proposal is submitted in response to NIAAA RFA: AA-01-003, Research on High Alcohol Content Malt Beverages and Related Products. We seek 3 years of funding to conduct research to develop a measure of alcohol outcome expectancies for malt liquor and to assess the psychometric properties of the new measure as well as its utility for predicting alcohol use. "Malt liquor" is the most commonly available high alcohol content malt beverage. It is an inexpensive beer with double the alcohol content of regular beer, which is typically sold in 40 oz containers. The high alcohol content, high volume packaging, and low price of malt liquor combine to contribute to excessive drinking among young adults and minorities, the groups to which malt liquor is heavily marketed (NIAAA, 2000). The proposed research focuses on developing a measure of beliefs about the positive and negative effects (i.e., alcohol expectancies) of malt liquor. Alcohol expectancies can vary as a function of the type of alcoholic beverage. The unique characteristics of malt liquor and the advertising images (macho masculinity) and cultural referents (hip hop culture) with which it is associated, may contribute to expectancies that are either qualitatively different from those held for other beverages or that are idiosyncratic in their cultural links and phraseology. A measure of malt liquor expectancies will provide a way to examine motivation to consume malt liquor. The proposed research will focus on young adult men and women between age 18 and 35 years. It is organized around three aims- 1) Identify and discuss beliefs about the positive and the negative effects of malt liquor (i.e., positive and negative outcome expectancies) held by persons who regularly (40 oz at least once/week) consume it. These discussions will take place in focus groups and will serve as the basis for developing items for the malt liquor expectancy measure. 2) Assess the psychometric properties of the newly developed measure of malt liquor expectancies for a sample 800 young adults who regularly consume malt liquor. This randomly-selected sample will be recruited using random digit dialing and a Computer Assisted Telephone Interview (CATI) screening interview. 3) In cross-sectional tests using multiple regression equations, examine the predictive utility of the measure of malt liquor expectancies for predicting the consumption of malt liquor as well as alcohol-related problems.

描述（由申请人提供）： 该提案是针对NIAAA RFA的回应：AA-01-003，研究 高酒精含量麦芽饮料和相关产品。我们寻求3年 进行研究以开发饮酒结果的资金 麦芽酒的期望和评估心理测量特性 新措施以及预测酒精使用的实用性。 “麦芽酒” 是最常见的高酒精含量麦芽饮料。这是一个 廉价的啤酒是普通啤酒的酒精含量的两倍，即 通常以40盎司的容器出售。高酒精含量，大量 包装和低价麦芽酒的价格共同促成过多 在年轻人和少数民族中喝酒，麦芽酒的群体是 大量销售（NIAAA，2000年）。拟议的研究重点是开发 衡量对积极和负面影响的信念（即酒精 麦芽酒的期望）。随着酒精期望随着 酒精饮料的类型。麦芽酒和 广告图像（男子气概）和文化参考（嘻哈 与之相关的文化）可能会导致期望 与其他饮料持有的质量不同，或者是 其文化联系和措辞中的特质。麦芽的量度 期望酒将提供一种方法来检查消耗麦芽的动力 酒。 拟议的研究将侧重于18岁之间的年轻男女 和35年。它围绕三个目标组织 - 1）识别和讨论 关于麦芽酒的积极和负面影响的信念（即 正常的人举行的正面和负面结果预期）（40 OZ至少每周一次）消耗它。这些讨论将集中在焦点 团体并将作为开发麦芽酒物品的基础 期望度量。 2）评估新近的心理测量特性 为800名定期饮用麦芽酒的样本的样本的样品制定了麦芽酒期望度量。这个随机选择的样本将是 使用随机数字拨号和计算机辅助电话招募 访谈（CATI）筛选面试。 3）在横截面测试中使用 多重回归方程，检查度量的预测效用 麦芽酒期望预测麦芽酒的消费 以及与酒精有关的问题。