Media impacts of the Athens Olympics on the images of foreign and Japanese peoples in Japan

雅典奥运会的媒体对在日外国人和日本人形象的影响

基本信息

批准号：
16530398
负责人：
MURATA Koji
金额：
$ 2.24万
依托单位：
Hitotsubashi University
依托单位国家：
日本
项目类别：
Grant-in-Aid for Scientific Research (C)
财政年份：
2004
资助国家：
日本
起止时间：
2004 至 2006
项目状态：
已结题

来源：
https://kaken.nii.ac.jp/en/grant/KAKENHI-PROJECT-16530398/
关键词：
image of Japanese image of foreign people the Athens Olympics media exposure panel study warmth and competence patriotism nationalism オリンピック身体能力知的能力好感度統制群ステレオタイプ

项目摘要

We conducted panel studies of Japanese students and citizens before and after the Athens Olympics in 2004 to explore media impacts of the Olympics on the images of foreign and Japanese peoples. We also conducted panel studies in 2005 to compare with 2004 samples. Results were as follows : (a) Image of Greeks who hosted the Olympics have changed positively on warmth but negatively on competence dimension ; (b) Image of Hungarian have changed negatively on both dimensions, probably due to a few athlete from Hungary who violated anti-doping rules ; (c) Media exposure to the Olympics had significant impacts on these changes. (d) Image of Japanese ourselves, have improved on both dimensions, especially in the student sample (n=389). In the citizens (n=387) who had been randomly sampled from a city in Tokyo suburbs, these changes have occurred in the restricted range. Individual differences in patriotism and nationalism have had some effects on these changes but not in the consistent way. The nationalism, however, had unfavorable effects on the images of some foreign peoples in neighboring countries. In 2005, we also found some changes in our perception of foreign peoples, but we did not gain similar evidences to 2004. Based on these results, we discussed the impacts of the Olympics on formation of national stereotypes and our future research in 2008.

我们在 2004 年雅典奥运会前后对日本学生和公民进行了小组研究，探讨奥运会媒体对外国和日本人民形象的影响。我们还在 2005 年进行了小组研究，以与 2004 年的样本进行比较。结果如下： (a) 主办奥运会的希腊人的形象在热情方面发生了积极变化，但在能力方面发生了消极变化； (b) 匈牙利人的形象在两个方面都发生了负面变化，这可能是由于少数匈牙利运动员违反了反兴奋剂规则； (c) 媒体对奥运会的曝光对这些变化产生了重大影响。 (d) 日本人自己的形象在两个方面都有所改善，特别是在学生样本中 (n=389)。在从东京郊区的一个城市随机抽取的公民（n=387）中，这些变化发生在有限的范围内。爱国主义和民族主义的个体差异对这些变化产生了一定的影响，但影响的方式并不一致。然而，民族主义对一些外国人在邻国的形象产生了不利影响。 2005年，我们也发现我们对外国人的认知发生了一些变化，但我们没有得到与2004年类似的证据。基于这些结果，我们在2008年讨论了奥运会对国家刻板印象形成的影响以及我们未来的研究。